An app can be a great tool for some companies, but first, ask yourself whether you really need an app? Would the app solve a problem for your customers?
While it may seem like everybody else has an app, you should first identify a clear need for an app for your business by determining how it will help your company. Do not offer up an app just for the sake of it, because that’s wasted time and money for something nobody is going to install on their phone.
Do your competitors have apps? If they do, what do you like about them? Download any apps related to your business to draw inspiration.
After you have determined that an app is for you, then you have a few options: do it yourself from scratch, use an online service to design the app, or outsource the project.
If you have an interest in building the app on your own, there are lots of books out there, including some in the “For Dummies” series, that go through how to create an app for both Android phones and iPhones. You should make your app for both platforms.
There are also lots of services that enable you to go through a wizard to customize a template for your app. If you Google “design an app”, you will find many companies that can help you build your app.
Some of these companies have generic templates and features, while others cater to a certain niche.
In order to outsource the project, try a search on Google for “app development companies NJ”.
There are a number of local companies that can take care of the job for you.